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Meaningful marketing starts off with the individual, not the model. having a human-centered method, we recognize that “buyers” and “focus on audiences” are individuals initial and we must request to deeply have an understanding of men and women’s desires making sure that marketing activities replicate their fact. irrespective of medium,
once we’re analyzing two or maybe more choices, we frequently subconsciously use anchors to make our choice. Anchors are parts of knowledge that we are deliberately or unintentionally subjected to. They become reference details that we use for comparison. From working with crucial phrasing to elicit an emotional response to leveraging the theory